The rural market has been growing steadily over the past few years and is now even bigger than the urban market. About 70 percent of India’s population lives in villages. More than 800 million people live in villages of India. That is why we developed a dedicated vertical with experts in the rural marketing segment at the helm.
We understand the dynamics of rural markets and exploit them to the best advantage for clients. We understand that marketing to this audience presents its own sets of challenges and we have mastered the art of creating brand conversations with the small towns and villages of India. Talk to our team to create a bespoke and high impact activation for rural markets – rest assured, we have the bandwidth to cover any rural market across the country!
Our rural marketing services include:
Brand Visibility, Retail Merchandising, Haat& Mandi Activation, In-Shop Sales Programs, Fair & Mela Promotion, Street Plays, Road-shows, Van Operations, Public Health Programs, Sampling, Channel Development.